Private Shopping

♛For readers of Crown Jewels

Have you taken the quiz in Crown Jewels?

Then book your private shopping appointment directly. Not yet? Take the quiz online first. We prepare a personal selection around your result, so you can try Chanel, Dior, Yves Saint Laurent and more side by side.

Book your private shopping Take the quiz

Which house are you?

Five questions, one honest answer each. Keep count of your letters – or let us do it for you.

01Your ideal Saturday night?
02Which jewel would you reach for first? Necklace, brooch, bracelet or earrings – it’s the feeling that counts.
03The compliment you love most?
04In your jewellery box…
05Your motto?

The Jewellery Archetype Wheel

The twelve, house by house

Four corners, twelve archetypes – and the houses that embody them.

GIVENCHYINNOCENTHappinessHENKEL &GROSSEARMANISAGEKnowingLACROIXGUCCIEXPLORERFreedomGALLIANOVERSACEOUTLAWLiberationSCHIAPARELLICOROMAGICIANPowerDIORBOUCHERHEROMasteryVALENTINODOLCE &GABBANALOVERIntimacyMOSCHINOMANDELJESTEREntertainmentAUSTRIANCRYSTALEVERYMANBelongingLANVINCÉLINECAREGIVERServiceCHANELBALMAINRULERControlSAINTLAURENTLEA STEINCREATORInnovationEXPLOREPURPOSELEAVE ALEGACYCONNECTTO OTHERSPROVIDESTRUCTURE

Provide structure

Order, craft and care. Jewellery that builds a signature and keeps it.

The Ruler
Control
Chanel · Pierre Balmain

A house that rules writes its own laws. Chanel did so with chains, pearls, quilting and the double C – codes that have barely changed in a century. Balmain answers with structured gold and couture assurance.

The Creator
Innovation
Yves Saint Laurent · Lea Stein

The creator invents. Saint Laurent turned wood, cork, ceramics and resin into couture jewellery; Lea Stein layered sheets of celluloid into foxes and cats that no one had made before.

The Caregiver
Service
Lanvin · Céline

Care is in the roots. The Lanvin emblem shows Jeanne Lanvin with her daughter; Céline began in 1945 as a children’s shoe business. Their jewellery is gentle, wearable and made for real life.

Explore purpose

Purity, knowledge and adventure. Jewellery for the woman who looks beyond the obvious.

The Innocent
Happiness
Givenchy

Purity of line and the quiet grace of Audrey Hepburn. Givenchy jewellery is clean, golden and optimistic – never shouting, always right.

The Sage
Knowing
Henkel & Grosse · Giorgio Armani

Knowledge and restraint. Henkel & Grosse brought German precision to the jewellery it made for Dior; Armani pared everything back to proportion and finish. Nothing is superfluous.

The Explorer
Freedom
Christian Lacroix · Gucci

The explorer travels. Lacroix brought the crosses, hearts and suns of Provence and the Camargue to Paris; Gucci carries the equestrian world and the romance of the journey.

Leave a legacy

Mastery, transformation and rebellion. Jewellery made to be remembered.

The Outlaw
Liberation
John Galliano · Versace

Rules are there to be broken: Galliano’s Masai-inspired collars for Dior, Versace’s Medusa heads and baroque gold. Excess as a statement of freedom.

The Magician
Power
Schiaparelli · Coro

The magician transforms. Schiaparelli turned insects and surreal ideas into jewels with her artist friends; Coro’s Duette let two dress clips become one brooch.

The Hero
Mastery
Christian Dior · Marcel Boucher

Mastery above all. Dior’s couture flowers and lucky stars, Boucher’s Cartier-trained birds in three dimensions – jewellery made with the ambition of fine jewellery.

Connect to others

Romance, humour and belonging. Jewellery that is made to be shared.

The Lover
Intimacy
Valentino · Dolce & Gabbana

Romance and red. Valentino’s glamour and Dolce & Gabbana’s Sicilian baroque of roses and sacred hearts are made to seduce.

The Jester
Entertainment
Moschino · Mandel

A wink in gold. Moschino’s hearts, question marks and jokes about fashion itself; Mandel’s exuberant rhinestone creatures. Serious craftsmanship, never too serious.

The Everyman
Belonging
Austrian crystal

Hand-set sparkle within everyone’s reach. Austrian crystal jewellery brought glamour to every jewellery box – often unsigned, always generous.

Private shopping

What to expect

I

About an hour

One-to-one, just for you – bring a friend if you like.

II

Your selection

We prepare pieces around your quiz result before you arrive.

III

Try side by side

Compare houses, eras and styles in the mirror, with honest advice.

IV

No obligation

Come to discover, to learn – or to find your next crown jewel.

Book your appointment

Private shopping at Herenstraat 9

Choose a preferred day and time. We confirm your appointment personally by email or WhatsApp within one working day.

♛

Thank you – your request has been received

We will confirm your private shopping appointment within one working day and start preparing your selection.

Opening hours Thursday – Sunday, 13:00 – 18:00. Private appointments outside these hours by arrangement. Prefer WhatsApp? +31 (0)20 233 2244

Visit

Kroonjuweeltjes

Herenstraat 9, Amsterdam
Thursday – Sunday, 13:00 – 18:00
info@vintagekroonjuweeltjes.nl · WhatsApp